Fly the subscription Kindle: “We read 40 percent more” – Reuters

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 Culture

 
 Article taken from the edition on newsstands the day 14/05/2015 .

 

Fly subscription Kindle: “We read 40 percent more”

 

 Russ Grandinetti, vice president of Amazon: access to the catalog with a monthly fee was a success

The challenge for Amazon about subscribing to a fixed price for read ebook unlimited working. In the nine months since the introduction of the service that offers access to thousands of digital books, Amazon has experienced an increase of reading time by 40% among users of Kindle, and those who bought the flat subscription spends 25% more than before in the purchase of books. Russ Grandinetti, vice president of Amazon Kindle with responsibility in the world, smiles and looks at the progressive revolution d … more

 Benjamin Pagliaro

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