Kindle tablet collapse of 70%? Amazon: “From the account lacks Fire HD” – Macity (Blog)

Amazon denies IDC on the Calculation of venditi tablet in Q4 2014: “did not include the Fire HD 6″. But even with the Fire HD 6 data would always be negative

IDC hurts accounts data on the tablet sold in the last quarter of 2014. It is Amazon to support that one of the most important companies in the world market analysis (the second is Gartner) confuses the waters, when public data showing a fall of 70 percent of sales for the Amazon tablet compared to the same period previous year.

The reason that things would have been so bad, according to a spokesman for Amazon, is that IDC has not included in the counts the Fire HD 6m sold at $ 99, it would be the best selling product . The response of IDC was not long in coming: the company decided to count only as tablet devices with a screen size of 7 to 16 inches, a decision that excludes the Fire HD6, which has just one 6-inch screen. “With smaller, if the device is equipped with voice and call, we classify it as a phone – said Jitesh Ubrani to GeekWire – without voice function is more like a traditional portable media player, such as iPod touch. For this reason we have not included in our figures the tablet from Amazon »

In any case, according to IDC, Amazon sold 1.2 million Fire HD 6, which means that about half of its sales of Total tablet came from the tablet by $ 99. But also by adding this device to the calculation, the sales of the Amazon during the fourth quarter of 2014 would have fallen by 50 percent year on year, so there is certainly a positive result for the company and far from making a difference compared to the original data.