Amazon has announced an innovation that transforms every single sentence of books distributed in a possible campaign for the service Edition . If this is the true commercial heart of the initiative, but the whole is surrounded by good intentions and an intelligent service available to the player. Amazon, in fact, put in the hands of its users an option that makes the content of the book and reading experience, which can be a lot nicer if full and lived in sharing.
Updated with Sharing Instant Previews
It happens frequently, reading a book, to come across sentences that contain within itself strong meanings. Sentences are somehow released from the context in which they appear, and although they feed on, can shine on his own even outside of it. What Amazon allows you to do, it is release the single phrase from the Book (the same unit already book dismembered at the level of remuneration of authors) allowing the author to express the full meaning in other contexts . The user can simply share the passage highlighted with any friend, using the various connectivity and interpersonal communication tools such as Facebook Messenger, WhatsApp or more.
The message sent via the “ Updated Sharing with Instant Previews “is a kind of pre-packaged small chest in which not only appears highlight the selected passage in the text, but a broader context in which the recipient can navigate. While you share the phrase, in short, describes also the context from which it comes and the recipient of the message (whoever he is) has the ability to read a few pages of the book-container without login, without costs and without any intermediate clutch. At the end of the extract, the user can choose to purchase the book and continue reading or you can be satisfied with what they receive.
The sharing is possible as a Kindle e-reader, as a any app which can read the ebook purchased on smartphone, tablet or PC (the new feature is available initially only on Android devices, but will be extended to all platforms, as well as the e-reader’s group, later this year ). Here’s an example of sharing with content from Kindle taken from “The Hobbit”.
Each phrase is aphorism
Proposition summarizing in brief and sententious words the result of previous observations or, more genericam., said a truth, a rule or a maximum of practical life [...]
So Treccani describes the origin of the word “aphorism “. In the broadest sense, the aphorism is the size of a written meaning which tends to take physicality and its perimeter in the very act of sharing. When an aphorism is shared, it embodies new value inherited by the new context in which is revived . The same goes for phrases shared by Kindle, readers can use as actual values to put back into circulation and exchange them with their friends.
Send a sentence means sending a thought, a reflection, a concept, a study, a meaning, a symbol, an emotion. Sharing is binding and, as such, within a relational concept of network, value . Amazon, allowing you to share individual sentences of their own ebook, then generates new value that users have the ability to exploit at will and in its utility.
Select text and share it means give him his dignity, autonomy identity, intrinsic value. Sending is the beginning of the process and for Amazon can mean so much involvement on the text, as the platform.
A worthy initiative and high market potential, in short: yet another example of how Amazon does not only to be left before others to reinvent the book, but more than any other rival has so far been able to interpret fully the soul of the change that is taking place. And that forces you to rethink about every single piece with which it was built the book culture in past centuries.
No comments:
Post a Comment